THE CHALLENGE
Every agent had their own view of every lead — plus a partial view of the shared pipeline. Warm leads sat unread because no one knew whose they were.
SIGNALS
- FullView EngageSite visitors indicate property intent
- ConversationsEmail + SMS + web threads unified per contact
- Sales PipelineStage progression per agent + per market
THE INSIGHT
“Half of the pipeline drop was structural, not intent-based. Leads were falling out between systems, not between conversations.”
THE WORKFLOW
- 01FullView Engage
- 02Conversations
- 03Sales Pipeline
- 04Outreach Campaigns
OUTCOME
No verified customer metrics are published yet. What changed for the team, in qualitative terms:
- One thread per contact across every channel
- Shared visibility across the brokerage
- Warm leads followed up within business hours